New year, new book cover. The cover is the most important tool an author has to sell a book. We’ve all heard the dangers of judging a book by its cover, but it’s amazing how many people do. And why not, anyway? A cover is a split second glimpse into what a story is about. It either captures the nuance of the story (and announces the genre and sets the tone), or it doesn’t. It’s that important.

When I first released The River and the Ravages, I thought I’d have a crack at the cover…for a range of reasons (money, schedule, creative impulse…). I had lots of fun working on it, and that was a good reason at the time too. Six months later, embroiled in the complexities of the publishing world, I knew I had to leave the cover in the hands of professionals. So with some spare funds and a new sense of enlightenment on all things book marketing, I approached Damonza requesting to have a new cover designed for The River and the Ravages.

And what a fascinating process it was! Some of the things we discussed (and why) were:

  • Genre has to be addressed in the cover. But the cover also ideally has to go beyond genre. The new cover for The River and the Ravages is a blend of something a little bit fantasy with something a little bit not. Hopefully enough to attract readers of fantasy with a female main character, but at the same time not repelling other potential readers.
  • The importance of colour and font. In other words…branding. Creating a mood, capturing nuance. You get the picture…
  • If the book is part of a trilogy (as is the case with The River and the Ravages), it is essential that the cover of Book 1 is part of a theme that can be adapted and modified, and carried over to books 2 & 3.
  • Somehow the cover needs to promise the reader the main character’s journey is one worth reading about. The style and content of the cover has to reflect the style and content of the book, and the author herself. No easy feat. One image. That’s all you get. The style and content has to be familiar enough so the reader thinks, ‘I’ve read stuff like this before and I quite like it’, but is just a bit more dazzled by the uniqueness of your cover so they think, ‘But this one looks so good I’m going to read it before the fifty other books on my to-read list’.

I’m sure you’re appreciating now what a tricky business this book cover business is.

When I first saw the cover as a draft I was simply blown away. It WAS The River and the Ravages. It captured it all and more, brought it to life. Aaliya (the main character) looks exactly as I envisaged her, the title font is stunning, and the light near the centre of the cover draws you in.

On a final note, from author to reader, I want to say I couldn’t be prouder of the new cover for The River and the Ravages. I think Damonza did a stellar job. I hope you love it as much as I do.

Best regards
J M Lawler
(Jann)

Sharing is Caring:

One Reply to “New cover for The River and the Ravages”

Leave a Reply

Your email address will not be published. Required fields are marked *

Follow me on Twitter

Get in touch

Instagram

  • It’s funny what you notice when you stop and look. Woodford Station, Blue Mountains >>>><<<<
.
.
.
.
#jmlawler #tunnel #tunnelview #bluemountains #authorsofinstagram #australianauthor
  • Ghost child @li.li.panda at Adelaide Fringe. Stunning night >>>><<<<
•
•
•
#jmlawler #booklife #authorlife #authorsofinstagram #aussieauthor #noir #blackandwhite #night #adelaidefringe
  • Adelaide Fringe opening sky. I’m staying here all night. #riverandravages #adelaidefringe
  • Summer...you’ve been gorgeous. But you can go now.
  • #riverandravages amongst found objects. Just the way Aaliya would have done it. Enormous gratitude to @blue_fox_38 for creating the beautiful display. Your imagination knows no bounds. 🙏 >>>><<<<
*
*
Aaliya Reiner is made of strong stuff. But when her mother passes on, she seems to lose her grip on life. Things don’t seem to get better with her sister, Maddalena, who’s estranged and enjoying the benefits from marrying into power and opulence.
*
Aaliya takes refuge in a passionate and hidden love affair, hoping to fill the void left by her mother’s death.
*
But desire can be deadly and the kingdom of Traegos is becoming a dangerous place. When the dark web of politics and power begins to ensnare the kingdom’s inhabitants, choice and chance collide leaving Aaliya with only one option left to survive.
*
The River and the Ravages is a gripping story of identity and freedom, tragedy and betrayal. It’s a novel about loyalty to oneself, one’s family and one’s history, and how sometimes, certain kinds of loyalty can do more harm than good.
>>>><<<<
*
*
*
*
#jmlawler #authorsofinstagram #bookstagrammer #newbook #strongwoman #strongwomen #strongwomenrock #fantasybook #indianbooks #worldliterature #weavingstories #readtheworld #greenbeautycommunity #booksforbreakfast #booknerdigans #readingoutsidethebox #bookstagram #instabook #bookstagramfeature #bookfeaturepage #bookishmerch #literaturelover #bookcommunity #booklove #authorlife
  • Holidays are over. They’ve been ridiculously amazing. Listen to me have a big whinge now...it is with a heavy heart I head into work tomorrow
  • First look at new cover for #riverandravages. Gorgeous job done by Damonza. So excited by this...feel like a kid again. On sale lovely people. Link in bio... >>>><<<<
•
•
•
•
#authorsofinstagram #writersofinstagram #australianauthor #aussieauthor #jmlawler #newbookcover #newbook #shero #strongwoman #strongwomen #strongwomenrock #fantasybook #bookart #bibliophile #bookstagram #bookstagrammer #instabook #bookstagramfeature #bookworm #booklove #booklover #bookaholic #bookaddict #instabooks #fantasy #booklife #bookfeaturepage #bookishfeatures
  • Beloved Cockatoo Island. Think I’ll base a story on this place. Or write one there if they’ll let me stay. >>>><<<<
•
•
•
•
#cockatooisland #blackandwhite #noir #darkplaces #secrets #riverandravages #jmlawler #booklife #authorlife #authorsofinstagram #aussieauthor
  • Summer...you’ve been kind to us. Days of big sky and beautiful landscapes #southaustralia #marionbay #goldenfields #holidaybliss

Follow me on Instagram